Marketing Strategy of Higher Education Institutions

Authors

  • N.V. Kalenskaya

Abstract

The article reveals the essence of the formation of the university's marketing strategy allows us to adapt to the requirements of the market. Also in the article shows the results of the analysis of motives in choosing profession and the university. Also allow conclusions to strengthen the power of the brand of the university for prospective students

DOI: 10.5901/mjss.2015.v6n1s3p146

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Published

2015-02-28

How to Cite

Marketing Strategy of Higher Education Institutions. (2015). Mediterranean Journal of Social Sciences, 6(1 S3), 146. https://www.richtmann.org/journal/index.php/mjss/article/view/5688