“Re-Branding and Its Effects on Consumer Perceptions: A Case Study of a Zimbabwean Bank”, Mediterr. J. Soc. Sci., vol. 5, no. 20, p. 2582, Sep. 2014, Accessed: May 02, 2024. [Online]. Available: https://www.richtmann.org/journal/index.php/mjss/article/view/4127