“How Sexuality in Elegance of Advertising and Congruency of Product Influence Brand Evaluation? (The Study of Consumer Behavior Using an Experimental Design Approach)”. Mediterranean Journal of Social Sciences 6, no. 4 (July 3, 2015): 118. Accessed May 2, 2024. https://www.richtmann.org/journal/index.php/mjss/article/view/6908.