How Sexuality in Elegance of Advertising and Congruency of Product Influence Brand Evaluation? (The Study of Consumer Behavior using an Experimental Design Approach). Mediterr. J. Soc. Sci. [Internet]. 2015 Jul. 3 [cited 2024 May 2];6(4):118. Available from: https://www.richtmann.org/journal/index.php/mjss/article/view/6908